Creating tomorrow's places.

Habitat Planning delivers practical and purpose-driven town planning and urban design. Their award-winning reputation in both the private and public sector includes recognition from the Planning Institute of Australia for Strategic Planning excellence in regional and rural areas of NSW.

We worked with the team on a comprehensive brand review, resulting in a strategy that honoured their past and positioned them for the future. The implementation was spearheaded by a website upgrade that better showcases Habitat’s expanded portfolio of projects and partnerships.

Project scope:


— Strategy
— Identity
— Website
— Art Direction
— Content
— Print

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Brand rationale —

Attention to detail informs all of Habitat’s work and was the starting point for our approach to their brand. The Habitat visual identity is inspired by the complex grids and linear patterns evident in town planning drawings.

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Brand essence —

A habitat is a place to live. Our purpose is to plan and design those places with enduring value. Places of integrity.
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